The page title is the single most important on-page SEO factor. It’s rare to rank highly for a primary term (2-3 words) without that term being part of the page title. The meta description tag won’t help you rank, but it will often appear as the text snippet below your listing, so it should include the relevant keyword(s) and be written so as to encourage searchers to click on your listing.

In my last post I took care of the Page Titles, but let's not forget about Meta Tags in general, including the page Description.

Remember that the Description is what shows up below the Page Title in the search results. Include the most important keywords in your description but don't make it look like a list, make sure it sounds interesting.

More often than not when performing SEO the page title is often overlooked and left with default values. Remember the page title that you choose is the first things users will se when your page comes up in one of the major search engines, it has to be something specific that will attract users.

You should try to use keyword phrases as pages titles, for example if you have a page about Turtles, and you have a section on food you might try something like "Food for Turtles" or "Feeding your Turtles". Avoid doing something like "http://www.MyPage.com > SiteName > Food".